Walmart vs Marketplace seller
Walmart's listings include both Walmart's own products AND third-party Marketplace sellers' products on the same product page. The exporter exposes seller_name on each review so Marketplace sellers can isolate the reviews for their own SKU specifically — critical when triaging negative-review waves that aren't actually about your shipment.
Common workflows
- Marketplace seller triage — filter
seller_name = "yourbrand"andrating ≤ 2; route to your CS team via Zapier. - Pros/cons mining — pivot on the
prosandconscolumns to surface common buyer comments without needing NLP. - Verified-only sentiment — exclude unverified reviews (which can be review-bombing) before running sentiment analysis.
- Variation-level quality — pivot by
variationto find which size or colour drags down the listing's avg rating. - Competitor benchmarking — bulk-export your top 3 competitors' reviews on the same product type, compare avg rating and complaint themes.
Plan limits
Per-product size scales with your plan. Free (no signup): up to 100 reviews per product. Personal: 5,000. Premium: 50,000. Business: 250,000 — see pricing for the full feature comparison and API tiers for the API-specific limits.
FAQ
Walmart Reviews Exporter — FAQ
Is the Walmart reviews exporter free?
The free tier (no signup) returns up to 100 reviews per product. Larger reviews and CSV/JSON require a paid plan: Personal 5,000, Premium 50,000, Business 250,000. See pricing.
Are pros/cons fields included?
Yes — Walmart's structured pros/cons inputs come through as separate columns when the reviewer used them.
Can I tell which Marketplace seller the review applies to?
Yes —
seller_name column. Critical for Marketplace sellers triaging reviews that aren't actually about their SKU.Are verified-purchase reviews flagged?
Yes —
verified_purchase column.Will Walmart notice that I exported?
No. We read public review pages without authentication.
Can I export many products at once?
Yes — bulk URL upload on a paid plan processes each URL as a separate export and bundles the resulting files in one ZIP (one file per URL).
Is there an API?
Yes — JSON-over-HTTP API on Premium and Business plans.